World pill shipments rose to 148 million models in 2024, in accordance with a Canalys report, marking a 9 % enhance over the earlier 12 months. After three years of decline, the pill market seems to be rising, and Apple retained its place on the high with 56.9 million models shipped and a 38.6 % market share. The following 4 positions have been taken by Samsung, Lenovo, Huawei, and Xiaomi, in the identical order. Amazon, which was in fifth place a 12 months in the past, was reportedly displaced by the Chinese language smartphone maker.
Apple’s iPad Shipments Grew 5.three P.c in FY 2024
In keeping with the Canalys PC Market Pulse for 2024, shipments for tablets grew by 9 % final 12 months, with over 147.6 million models shipped. Shipments in This fall 2024 rose 5.6 %, reaching 39.9 million models. The shipments of tablets have lastly elevated, after three consecutive years of decline, the market analysis agency says in its report.
World pill shipments between 2016 and 2024
Photograph Credit score: Canalys
Apple shipped 56.9 million iPad models and led the market final 12 months, with a 38.6 % market share. The corporate’s gross sales in This fall have been boosted by the launch of its newest iPad Air and iPad Professional fashions. Samsung was in second place at 18.eight %, after delivery 27.eight million tablets. Huawei and Lenovo each shipped 10.four million models, however the former had a 7.three % market share, whereas the latter’s was barely decrease at 7.1 %.
Xiaomi unseated Amazon from the listing of high 5 manufacturers, delivery 9.2 million tablets, and bringing its market share to six.2 %. The Chinese language smartphone model grew 73.1 % in 2024, permitting it to switch Amazon among the many high manufacturers in Canalys’ report.
The analysis agency additionally highlights efforts taken by Chinese language pill producers to carry on to (or enhance) their market share within the nation. For instance, the Xiaomi Pad 7 Professional was launched in This fall 2024, whereas Honor has launched ‘bundling’ presents within the UK, in accordance with the report.
“Shopper tablets are set for a extra constrained efficiency this 12 months, however there might be pockets of alternative for distributors to focus on,” stated Himani Mukka, Analysis Supervisor at Canalys. The market evaluation agency says 52 % of surveyed channel companions stated they count on business pill shipments to extend over the course of this 12 months.